Starting with the thought of an eCommerce business comes with a feeling of a mixture of emotions to many. It may be the feeling of apprehension, excitement, impatience and most importantly confusion. Out of many decision as the name of the business, hosting space for the store and many other, one most imperative one to consider is the selection of the eCommerce platform.
With innumerable platforms available in the industry, it gets extremely intimidating for the users to make the best selection. But not to worry as this post brings the top features that make an eCommerce platform even more effective.
· Integration with the Payment Options of the Company
The most indispensible thing – to sell goods online, it is important to have arrangements to accept payments from the buyers and for that one must have a proper payment gateway. There should be a distinct processor and it should enable secure movement of the funds directly from the account of the respective client to the business’s account.
It is important to make sure that the platform supports the chosen payment gateway as well as the currency of choice. On the top of that, the payment gateway should have the great support system; it may be either in the form of ‘core’ platform or through extension as well as an add-on.
· Security of the Site
Provisions like SSL certificate and PCI compliance might seem intimidating for the business owners, but it is important to get familiar with them. It remains no doubt that the security of the store along with the customer data it holds plays an important role. And the platform plays an important role in the same as it has a great impact on the same.
Certain platforms are available in the industry that comes with additional packages for protection from fraud protection and monitoring attacks from DDoS. Having these features in the platform entirely depends on the owners, but it true that the importance of these security arrangements tends to grow with the course of time in future.
· Online Support
It gets extremely annoying when there is no support from the service provider. It will take minimum time to have a look for the support available with the platform that runs on marketplace script. Try to look out for the options like detailed guides, FAQs, how-to and even video walkthroughs.
Nowadays most of the online retailers offer services with a combination of phone, email, online chat and many other facilities for addressing the queries and to offer best resolutions. In case the platform does not have such features, consider choosing some other options available.
The pointers might help to pick the best company that offers custom ecommerce website development in India as well as in other locations. Apart from the ones, many other features are also there that need equal importance before the selection of the best platform.
Rather than guessing or going for the platform just because of the brand value, it would be best to consider the features to get the best solutions. This will help to make the eCommerce site run smoothly and will serve the requirements of the businesses.